YOUTUBE VIDEO MARKETING

Small-scale and large-scale businesses have hopped on the video marketing trend, and people seem to be interested in it, don’t they?  There are popular sites where people make video content; TikTok, Facebook and Instagram, however creating a YouTube channel might actually be the best option when it comes to video marketing. It has been discovered […]

DATA AND ANALYTICS

Having a positive business outcome, especially in this digital market is what every marketer is aiming for and with the right steps, a business will be sure to have a positive outcome. Data and Analytics are basically information regarding the content on any digital platform, this includes the number of clicks, which post had the […]

WORKFORCE DIGITAL SKILL

Infrastructure, technologies, and processes are important just as the workforce involved in your business’s digital transformation. One of the important areas of digital transformation is the culture of a business and what it offers when it comes to learning and development, this is not just to drive digital maturity but also to demonstrate investment in […]

Learn how to overcome the 10 biggest fears of selling online

Starting to make sales on the internet is not an easy process. Many shopkeepers who decide to start their online sales usually report months of difficulties and headaches when trying to start an electronic venture alone . Such reports tend to foster fears of starting a virtual store, frequent in many entrepreneurs. However, even though fears of selling online can arise […]

What should I do to expand my physical store to an online store?

The world of e-commerce is increasingly attractive for sellers. The numbers prove the continuous rise of e-commerce even during crises, and this has been motivating entrepreneurs to expand their physical stores into virtual stores . However, this does not happen overnight and requires a lot of planning. For this reason, we have raised the main steps that must be […]

Digital marketing for beginners: what you need to know for your business

Learning about Digital Marketing is something that requires a lot of study and time, even more so for someone who is starting in the area. Every day new terms, fields of study and innovations emerge that impact the daily lives of those who are in contact with digital marketing, whether studying, working or even consuming. […]

Everything an e-commerce platform needs to have to sell more

There is a great concern among entrepreneurs when it comes to bringing their businesses to the internet. Moving from a physical store to an online retail model is always a cause for concern, and we know why. Whether it’s the distrust of the platform that will be the basis of your e-commerce or even how your sales […]

WEBSITE DEVELOPMENT AGENCY: HOW TO CHOOSE THE BEST ONE?

The website is a very important communication tool for companies of all brands and sizes. In addition to strengthening communication with customers, it plays a central role in digital marketing strategies. Hence, it is crucial that you consider hiring a website development agency . This choice, however, must be made consciously, analyzing the differentials that […]